{"id":849,"date":"2026-01-14T20:36:00","date_gmt":"2026-01-14T20:36:00","guid":{"rendered":"https:\/\/exsellent.de\/?p=849"},"modified":"2026-02-20T20:40:58","modified_gmt":"2026-02-20T20:40:58","slug":"wie-sie-mit-klicktipp-aus-website-besuchern-planbar-kunden-machen-mit-marketing-automation-statt-newsletter-chaos","status":"publish","type":"post","link":"https:\/\/exsellent.de\/en\/blog\/wie-sie-mit-klicktipp-aus-website-besuchern-planbar-kunden-machen-mit-marketing-automation-statt-newsletter-chaos\/","title":{"rendered":"How to turn website visitors into customers in a predictable way with KlickTipp - with marketing automation instead of newsletter chaos"},"content":{"rendered":"<h2 class=\"wp-block-heading\">The everyday life that nobody loves<\/h2>\n\n\n\n<p>You invest in your website, content, social media - and yet after the first click... often nothing happens.<\/p>\n\n\n\n<p>The typical funnel day then looks like this:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Many visitors - few inquiries<\/li>\n\n\n\n<li>Many leads - hardly any feedback<\/li>\n\n\n\n<li>Newsletters are sent out \u201eat some point\u201c<\/li>\n\n\n\n<li>GDPR issues cause uncertainty<\/li>\n\n\n\n<li>Contacts end up in lists, Excel files or in the mailbox - without a system<\/li>\n<\/ul>\n\n\n\n<p>And this is exactly where <a href=\"https:\/\/www.klicktipp.com\/?a=221940\" target=\"_blank\" rel=\"noopener\">ClickTip<\/a> to.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What KlickTipp does - in one sentence<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.klicktipp.com\/?a=221940\" target=\"_blank\" rel=\"noopener\">ClickTip<\/a> is an e-mail (and SMS) marketing automation system that automatically segments prospective customers (tagging) and addresses them with the right messages at the right time - until contacts become customers.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div id='player'><\/div><script>var tag = document.createElement('script');tag.src = 'https:\/\/www.youtube.com\/iframe_api';var firstScriptTag = document.getElementsByTagName('script')[0];var parentNode = firstScriptTag.parentNode;parentNode.insertBefore(tag, firstScriptTag);var img = document.createElement('img');img.src = 'https:\/\/www.klick-tipp.com\/221940';var player;function onYouTubePlayerAPIReady() { player = new YT.Player('player', {height: '315',width: '560',videoId: 'ffw2H8KexaM'}); }<\/script>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Why this can generate so much revenue<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.klicktipp.com\/?a=221940\" target=\"_blank\" rel=\"noopener\">ClickTip<\/a> is an e-mail (and SMS) marketing automation system that automatically segments prospective customers (tagging) and addresses them with the right messages at the right time - until contacts become customers.<\/p>\n\n\n\n<p>The biggest sales killer is not \u201emarketing\u201c.<br>It's not following up - or following up too late, too generically.<\/p>\n\n\n\n<p>KlickTipp automates precisely these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>LEADS COME IN CLEAN (LEGALLY COMPLIANT &amp; MEASURABLE)<br>Instead of \u201eContact form \u2192 thank you, we'll get back to you\u201c, build an opt-in process that:<\/li>\n<\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New contacts recorded cleanly<\/li>\n\n\n\n<li>Makes confirmation &amp; consent traceable<\/li>\n\n\n\n<li>directly into the appropriate automation<\/li>\n<\/ul>\n\n\n\n<p>Result: You not only gain leads - you also use them.<\/p>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li>TAGGING INSTEAD OF LIST-CHAOS (RELEVANCE INSTEAD OF SPAM-FEELING)<br>Many tools force you into lists (\u201enewsletter list\u201c, \u201ewebinar list\u201c, \u201ecustomer list\u201c...).<br>KlickTipp works with tags.<\/li>\n<\/ol>\n\n\n\n<p>This is the lever that suddenly makes campaigns \u201esmart\u201c:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Interested party clicks on offer A \u2192 gets tag \u201eInterest_A\u201c<\/li>\n\n\n\n<li>Interested party opens 3 emails \u2192 receives \u201eEngaged\u201c tag\u201c<\/li>\n\n\n\n<li>Prospective customer buys \u2192 gets tag \u201ecustomer\u201c and automatically switches to the customer route<\/li>\n<\/ul>\n\n\n\n<p>Result: Everyone only gets what really fits.<\/p>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li>AUTOMATIONS RUN 24\/7 (YOUR NEW EMPLOYEE)<br>KlickTipp can start campaigns as soon as someone e.g.:<\/li>\n<\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li>submits a form<\/li>\n\n\n\n<li>clicks on a link<\/li>\n\n\n\n<li>opens an e-mail (or not)<\/li>\n\n\n\n<li>is interested in a topic<\/li>\n<\/ul>\n\n\n\n<p>Result: You sell without \u201esales alarmism\u201c - because your communication is relevant.<\/p>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li>SMARTLINKS: CLICK = SEGMENT (WITHOUT EXTRA FORMS)<br>With SmartLinks you can query several interests in one e-mail - without a survey tool:<\/li>\n<\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Link \u201eI want more leads\u201c \u2192 Tag \u201eLeads\u201c<\/li>\n\n\n\n<li>Link \u201eI want more sales\u201c \u2192 Tag \u201eSales\u201c<\/li>\n\n\n\n<li>Link \u201eI want GDPR secure\u201c \u2192 tag \u201eGDPR\u201c<\/li>\n<\/ul>\n\n\n\n<p>Result: One click automatically makes your list smarter.<\/p>\n\n\n\n<ol start=\"5\" class=\"wp-block-list\">\n<li>DSGVO &amp; TRUST: NO MORE GUT FEELING<br>Especially in the DACH region, data protection is a conversion killer - if it is not handled properly.<\/li>\n<\/ol>\n\n\n\n<p><a href=\"https:\/\/www.klicktipp.com\/?a=221940\" target=\"_blank\" rel=\"noopener\">ClickTip<\/a> offers functions for mapping data protection processes in a structured manner (e.g. opt-in processes, logging, workflows for requests).<\/p>\n\n\n\n<p>The result: less risk, more peace of mind - and a professional impression.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div id='player'><\/div><script>var tag = document.createElement('script');tag.src = 'https:\/\/www.youtube.com\/iframe_api';var firstScriptTag = document.getElementsByTagName('script')[0];var parentNode = firstScriptTag.parentNode;parentNode.insertBefore(tag, firstScriptTag);var img = document.createElement('img');img.src = 'https:\/\/www.klick-tipp.com\/221940';var player;function onYouTubePlayerAPIReady() { player = new YT.Player('player', {height: '315',width: '560',videoId: 'RpWzzCVa0Cg'}); }<\/script>\n\n\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Four typical aha-use cases (that work immediately) <br>If you get at least one thing right, KlickTipp is usually a quick win:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Website visitors do not become leads \u2192 Opt-in + Nurture sequence<\/li>\n\n\n\n<li>Trial users do not become customers \u2192 Onboarding automation + trigger<\/li>\n\n\n\n<li>Social media followers remain \u201efollowers\u201c \u2192 Segmentation + offer routes<\/li>\n\n\n\n<li>Send offline contacts (business cards) \u2192 Import + automations<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Start with this 60-minute blueprint (converts immediately)<\/h2>\n\n\n\n<p>This quickly gives you a funnel that is not \u201enice\u201c but effective:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>One opt-in (form + confirmation page)<\/li>\n\n\n\n<li>A lead magnet (checklist, mini-guide, offer)<\/li>\n\n\n\n<li>A 5-mail sequence (value \u2192 problem \u2192 solution \u2192 case \u2192 offer)<\/li>\n\n\n\n<li>2 SmartLinks in Mail 2 (interest A \/ interest B)<\/li>\n\n\n\n<li>1 offer (clear next step: appointment \/ purchase \/ demo)<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">The most important point: Not \u201emore newsletters\u201c, but \u201emore relevance\u201c<\/h2>\n\n\n\n<p>If you only send more often, sales rarely increase.<br>If you send more relevant content, it almost always increases:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Openings<\/li>\n\n\n\n<li>Clicks<\/li>\n\n\n\n<li>Answers<\/li>\n\n\n\n<li>Degrees<\/li>\n<\/ul>\n\n\n\n<p>And that's exactly what KlickTipp is built for.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Start now<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.klicktipp.com\/?a=221940\" data-type=\"link\" data-id=\"https:\/\/www.klicktipp.com\/?a=221940\" target=\"_blank\" rel=\"noopener\">Try KlickTipp (affiliate link)<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.klicktipp.com\/de\/support\/wissensdatenbank\/grundlagenkurs\/?a=221940\" target=\"_blank\" rel=\"noopener\">Free KlickTipp basic course<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">FAQ<\/h2>\n\n\n\n<p><strong>What is KlickTipp in simple terms?<\/strong><br>KlickTipp is a software for newsletters, email marketing and marketing automation that organizes contacts based on tags and automatically addresses them appropriately.<\/p>\n\n\n\n<p><strong>How does KlickTipp differ from traditional newsletter tools?<\/strong><br>Classic tools are often list-based. KlickTipp works on a tag basis: A contact can have several interests and automatically receives the appropriate content - without list copies and without manual sorting.<\/p>\n\n\n\n<p><strong>Is KlickTipp GDPR compliant?<\/strong><br>KlickTipp provides functions to map GDPR-compliant processes (e.g. opt-in processes, logging, workflows). As always, the decisive factor is proper implementation in your specific setup (texts, consents, processes).<\/p>\n\n\n\n<p><strong>Do I need programming skills?<\/strong><br>No. For most setups, forms, campaigns and tags are sufficient. You can add integrations later.<\/p>\n\n\n\n<p><strong>How quickly will I see results?<\/strong><br>As soon as the first opt-in process and the first sequence are live, you will see measurable results: entries, openings, clicks, responses - and from these, the first sales.<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The everyday life that nobody loves You invest in your website, content, social media - and yet after the first click... [...]<\/p>","protected":false},"author":5,"featured_media":855,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-849","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/posts\/849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/comments?post=849"}],"version-history":[{"count":5,"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/posts\/849\/revisions"}],"predecessor-version":[{"id":854,"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/posts\/849\/revisions\/854"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/media\/855"}],"wp:attachment":[{"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/media?parent=849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/categories?post=849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/exsellent.de\/en\/wp-json\/wp\/v2\/tags?post=849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}